LIVE TARGET Saltwater Sardine Soft Plastic Swimbait - Realistic Fishing Lure for Saltwater Game Fish - Perfect for Inshore and Offshore Fishing

I have been using storm shads exclusively for striped bass fishing. The problem I was having with the storm shads were the quality control. I would have to sort through half a dozen packs to find a set that didn't have their weights off centered. Off center weights cause the shad to swim on its side.So I purchase a few of these. I do admit they are alot more expensive but it appears to be well worth it. First off in person it looks amazing. It's hard to tell it's not a real fish. 2nd is the swimming action. It swims with just the tail and not the entire body. It really imitates an actual fish. I often wondered if the violent tail flailing actually detoured some fish.Last night I took the kids out actually no put it to the test. My son caught 2 fish with this lure while I caught zero on my trusty storm shad. To me that makes it worth the extra money. I can't tell you how many times I have had to give friends storm shads so they could catch fish too.